Stop Reacting, Start Growing:
Our Proven Path for MSPs
You've identified the challenges: the endless grind, the elusive growth, the feeling of being constantly stuck in reactive mode. Sibyl Consulting Group, we understand precisely what it takes to break free from this cycle and build an MSP that works for you, not against you.
Stop Reacting. Start Leading.
A Proven Path for MSPs Ready to Break Through.
Most MSPs don’t fail because they lack effort.
They stall because they’re stuck in a reactive operating system—even after moving to managed services.
Sibyl Consulting Group exists to help MSPs break out of the break-fix mindset and build businesses that grow with intention, clarity, and stability.
Founded and led by Nancy Henriquez, a two-time MSP founder who built and exited an award-winning managed services firm, Sibyl Consulting Group is a founder-led advisory practice built around the Break-Fix to Breakthrough™ system—supporting MSPs through growth, change, and leadership transition.
The Core Problem: Why MSPs Get Stuck Reacting
Many MSPs struggle to scale because they're caught in a loop of firefighting. Without a clear strategy for client acquisition, streamlined operations, and proactive leadership, growth remains elusive and inconsistent.
Inconsistent Sales Process
Relying on referrals and lacking a structured approach to finding and converting new clients.
Operational Inefficiency
Constantly putting out fires instead of building systems that prevent them in the first place.
Strategic Planning Gaps
Working in the business rather than on it, with no clear roadmap for sustainable growth.
Leadership Challenges
Difficulty transitioning from technician to business leader, resulting in team underperformance.
The Core Problem We See Every Day
Most MSPs don’t need more tools. They need a new way of operating. Without a clear leadership model and aligned systems, MSPs end up trapped in cycles like:
Inconsistent Sales Process
Relying on referrals and lacking a structured approach to finding and converting new clients.
Operational Chaos
Being "Busy" putting out fires instead of building systems that prevent them in the first place.
Growth Without Clarity
Working in the business rather than on it, with no clear roadmap or the other way around.
Founders stuck in Tech Role
Difficulty transitioning from technician to business leader, resulting in team underperformance.
Teams Waiting Instead of Leading
Team members who are waiting on the business owner causing a bottleneck instead of leading confidently without owner input.
This isn’t a motivation issue.
It’s a transformation problem.
The Break-Fix to Breakthrough™ System
The Break-Fix to Breakthrough™ system focuses on the core shifts that determine whether an MSP stays reactive - or becomes intentional.
Leadership & Identity Shift
Most MSP problems don’t start in operations or sales. They start with how leadership decisions are being made under pressure.
Moving out of reactive decision-making
Redefining the founder’s role
Letting go of the “hero” dependency
Leading change without burning trust
Business Alignment
(How the business supports the way you want to lead.)
Once leadership is clearer, the business stops fighting itself.
The work looks like:
Simplify operations
Reducing self-inflicted complexity
Align marketing and sales with your ideal clients
Create predictability without rigidity
Intentional Growth & Accountability
(Growth should reduce pressure—not create more of it.)
Growth without clarity creates louder problems.
The work centers on:
Recurring revenue that supports stability
Systems that don’t rely on the founder
Teams that take ownership
Accountability that drives progress, not pressure
Why This Work Exists
The Break-Fix to Breakthrough™ system wasn’t created in a boardroom. It was built inside real MSP environments— through years of reactive firefighting, hard leadership lessons, and repeated transitions from technician-led operations to intentional leadership.
Nancy Henriquez developed and refined this system while transforming her own MSP from break-fix into an award-winning, security-focused firm, then applying the same principles across other MSPs she has led and advised through growth and change.
Earned, Not Claimed
What changes when MSPs move out of reactivity.
Supported multiple MSPs through transformation that resulted in higher exit multiples
Helped MSPs move from $0 recurring revenue to sustainable MRR in under 90 days
Enabled founders to replace reactive revenue with predictable profitability
Guided MSP owners through leadership transitions that reduced burnout and decision fatigue
Helped teams promote from within and step into ownership-driven roles
Simplified tool stacks while protecting margins and operational clarity
Helped founders reclaim time, reduce stress, and “take a breath” without sacrificing growth
Helped founders restore balance at home by changing how the business was being led
How the Engagement Works
Every MSP comes in at a different stage. The work starts by understanding where you actually are—not where you think you should be. Here’s what the work typically looks like:
Discovery & Context
We start with a discovery conversation to understand:
How the business is operating today
Where reactivity is showing up
What’s creating pressure for you as the leader
What success actually needs to look like next
This isn’t a sales call. It’s about context, honesty, and alignment.
Clarity & Direction
Before setting goals, we slow things down long enough to get clear.
Identify the real constraints holding growth back
Define priorities that match your stage of business
Align leadership expectations with reality
Establish what “progress” should look like—not just activity
This step prevents chasing the wrong goals with the right effort.
Strategy & Cadence
Once direction is clear, we determine how to move forward. That includes:
Selecting the right focus areas (leadership, operations, growth, or a mix)
Defining a realistic cadence for sessions and execution
Setting milestones that support momentum without overwhelm
Adjusting scope as clarity deepens
The cadence supports the work—not the other way around.
Ongoing Advisory & Application
From there, the work becomes practical and iterative. Sessions focus on:
Applying the Break-Fix to Breakthrough™ system to real decisions
Navigating leadership moments as they happen
Removing friction instead of adding process
Reinforcing progress and course-correcting when needed
This is where change actually sticks.
Progress, Stability, and Sustainability
Over time, the goal is not dependency—it’s capability. We work toward:
Clearer leadership decisions
Reduced reactivity across the business
Stronger ownership within the team
Growth that feels intentional, not chaotic
The business becomes easier to lead—not because it’s smaller, but because it’s clearer.
Every engagement is shaped by context—but guided by the same system.
Ready to Transform Your MSP?
Let's connect for a personalized discussion about how our proven approach can help you shift from reactive to proactively growing.
This work is for MSP owners who
Outgrow N break-fix
Feeling leadership strain
Seeking stable growth
Willing to lead differently
Reducing founder dependence
Building long-term clarity
Frequently Asked Questions
(Designed for MSP owners evaluating fit and readiness)
Is this coaching for break-fix MSPs or managed services providers?
This work is best suited for MSPs who have moved beyond pure break-fix—or are actively transitioning out of it. While many clients still carry break-fix habits, the focus is on helping MSPs evolve their leadership and operating model to support managed, proactive growth.
How is this different from traditional MSP consulting?
Most MSP consulting focuses on tools, tactics, or implementation. This work focuses on leadership clarity, decision-making, and reducing reactivity. The goal isn’t just better systems—it’s helping the business stop relying on constant intervention from the owner to function.
Do you provide done-for-you services like marketing or operations?
Yes—implementation support can be layered in when it serves the business.
While the core of this work is advisory and leadership-focused, some MSPs benefit from additional done-for-you support through aligned partnerships under Nancy's direction. When appropriate, we can help bridge the gap between clarity and execution—while continuing to work directly with the owner on better decision-making, clearer priorities, and intentional leadership.
The goal is never dependency. It’s to help MSPs move from transformation into a stable, scalable operating model where the business can grow without constant intervention.
What stage of MSP is this best for?
This work is ideal for MSP owners who feel the strain of growth, leadership responsibility, or constant reactivity. Many clients are under ~$5M in revenue, but the real qualifier is readiness—not size. If you know something needs to change and want clarity before chasing growth, this is a good fit.
How quickly will we see results?
Results vary by context, but many MSPs experience meaningful clarity and reduced pressure early in the engagement. The work prioritizes sustainable progress over quick fixes, so changes are intentional and lasting—not reactive.
Is this just leadership coaching, or does it include business strategy?
It includes both—but leadership comes first. Once leadership is clearer, business strategy becomes more effective. The work often touches operations, growth, and structure, but always through the lens of supporting better leadership decisions.
What makes this approach different from other MSP coaches?
This work is grounded in lived MSP experience, not theory. It’s built around helping MSP owners shift out of survival mode and into intentional leadership—without shame, hype, or dependency. The goal is capability, not reliance.
Ready to Break Through?
You don’t need another tactic.
You need a system, support, and leadership clarity.
Let’s start with a conversation.
